Main Homepage

Fullscreen Image/Video Component1

Banner-festive2025

GIFTS WRAPPED IN MEANING

Image-Festive2025

banner-dark

Visit an Ahmed Seddiqi boutique this festive season, where specially designed silk scarves and Furoshiki wraps are used in-boutique to wrap each gift with care.

75th banner

75 Years of Making The Rare Feel Personal

Image

hor-2

The Difference time makes

Rolex hp banner

Rolex

Rolex-HP-New watches banner 2025

m278288rbr-0041_2511stj_001_rvb-banner-generator_2000x920

BannerHeroDWW

A landmark arrival in Riyadh

AS - KSA Boutique 9

After decades of curating exceptional timepieces and fine jewellery across the UAE, Ahmed Seddiqi 

extends its legacy to Saudi Arabia.

DISCOVER A CURATED JOURNEY

vnvhbj (2)

Visit a boutique to explore expertly chosen watches and jewellery, discover how they’re crafted, and experience luxury with depth.

Spacing-white

Content Block-homepage

Curating Time since 1950

Category List_Homepage

Card Item_Watch_Homepage

1183-310-40_024

Watches

Card Item

AG329_B1_YW_M5_CG797_B_YW_M5_model-3000x0-c-default

Jewellery

Ahmed Seddiqi’s Collection of Watches & Jewellery

Seddiqi Boutique Banner - LE page

LIMITED EDITION COLLECTION

Image - 1

bovetIMGBanner

Created with some of the world’s most respected watchmakers. Take a closer look at our limited editions created to mark our 75th anniversary, and discover the stories behind them.

Spacing

Content And Single Image Column

Setting a new standard of time

NEW AS IMAGE

Content Block-homepage2

A COLLECTION OF OVER 50 LUXURY BRANDS

Spacing Brand Pages

Explore Brands-homepage

Content Block3

Hero5-Homepage

75th Articles listing

Article 1 image - A cabinet full of west ends

Article-1

From Bahrain to Dubai, this is the story of how Ahmed Seddiqi sold his first watch.

A CABINET FULL OF WEST ENDS

Article-2

Article-2_3

How one sketch sparked the beginning of a two-decade legacy of horological machines.

THE START OF MB&F

Article-3-image

Article-3_2

In the 1950s, one letter to Geneva set the foundation for a partnership that would change watch re..

THE LETTER THAT SEALED A LEGACY

Article-4-Watch-week

article-4

How did Dubai Watch Week become one of the world’s most respected horological platforms?

FROM CONVERSATIONS TO COMMUNITY

The Seddiqi Stories

75 Anniversary Shared Final Component

Banner

The Difference Time Makes

1440x680-01

We began in 1950 with one small boutique and a promise to bring the world’s finest timepieces to Dubai. Seventy-five years on, that promise guides every new opening and every collection we introduce.

Ahmed Seddiqi Homepage